The Right-Brain Business Plan: A Creative, Visual Map for Success by Jennifer Lee
“Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap – and how to do it successfully. The key is showing creative types how to use – rather than stifle – the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach.
Author, Jennifer Lee, is on a mission to empower people to awaken their innate creativity and make a living doing what they love. When she’s not coaching, writing, or leading groups, she’s either painting up a storm, reading in her hammock, practicing yoga, making arts and crafts, or indulging in a midday nap (one of the fabulous perks of being self-employed). Jennifer holds a bachelor’s degree in communication studies from UCLA and a master’s degree in communication management from USC. She lives in the San Francisco Bay Area with her creative, rather left-brain husband and their adorable beagle mix.” For creative inspiration and more information on Jennifer’s coaching, workshops, e-courses, and innovative products, visit www.Artizencoaching.com and www.Rightbrainbusinessplan.com.
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