As New York’s premier raw foods fine dining restaurant, Pure Food and Wine utilizes organic and seasonal plant foods to create a truly special dining experience. The term raw refers to keeping all of the ingredients under 118 degrees to preserve the food’s natural enzymes and nutritional integrity. Raw foods nourish, strengthen, energize and vitalize the body and mind.

Pure Food and Wine’s unique take on this type of cuisine elevates raw-vegan food to a new place among high-end restaurant concepts. The restaurant was featured twice in New York Magazine’s “Top 100 Restaurants” and 4 years in a row in Forbes magazines’s list of “All Star New York Eateries” with three stars, in the company of the most highly rated restaurants in New York City. As Forbes wrote in the 12/24/07 issue:

‘Raw’ and ‘vegetarian’ are not adjectives usually associated with haute cuisine, but at Pure Food and Wine, as if by magic, such ingredients are turned into exquisite and exotically delicious offerings.

As Proprietor and Co-Founder of Pure Food and Wine, Sarma Melngailis has harvested her many talents, limitless energy, and varied life experience towards realizing her vision: presenting raw food and the raw lifestyle as accessible, uplifting, and sexy, thereby increasing the appeal of living healthier to the largest possible audience for maximum overall positive impact on people’s quality of life.

Sarma is also the Founder and CEO of One Lucky Duck, Inc., which operates www.oneluckyduck.com , an online boutique offering products for the ultimate raw and organic lifestyle. One Lucky Duck, Inc. also labels and sells a line of vegan and raw snack products, which are all made and packaged by hand at Pure Food and Wine and sold on oneluckyduck.com and in the restaurant’s own takeaway and retail shop just around the corner, One Lucky Duck Juice and Takeaway.

She is the co-author of Raw Food/Real World (Harper Collins, 2005) a book of recipes, practical advice, and the story of how she made the change to a raw and vegan diet. She is finishing her second book with Harper Collins (Living Raw Food), due out in 2009. Sarma invites you to visit her online boutique at www.oneluckyduck.com as well as the restaurant itself, located in the heart of the historic Gramercy Park neighborhood. ( www.purefoodandwine.com ).

OTHER FACTS

CUISINE:

Raw and Organic, Vegan

RESERVATIONS:

Recommended, call 212-477-1010 or visit www.purefoodandwine.com

Juice bar and takeaway — 212-477-7151

ADDRESS:

54 Irving Place, New York, NY 10003; cross street: 17th Street

Oneluckyduck takeaway address — 125 E 17th Street, between Irving Place and 3rd avenue

HOURS:

Restaurant open daily at 5:30 p.m.

Juice bar and takeaway open daily 9am — 11pm

PROPRIETOR AND CO-FOUNDER:

Sarma Melngailis

EXECUTIVE CHEF:

Neal Harden

PASTRY CHEF:

Jana Keith-Jennings

PRESS:

Pure Food and Wine has received a continuing stream of rave reviews in Forbes Magazine, New York Magazine, Men’s Fitness, Interview and The New York Times Magazine (to name a few) and has become the “it” eatery for many A-List celebrities and supermodels.

OPENED:

June 2004

SEATING:

60 seats in indoor dining room

70 seats in outdoor garden

Private Dining Room seats 20 maximum

SIGNATURE DISH:

Zucchini and Heirloom Lasagna with Basil Pistachio Pesto, Sun-Dried Tomato Sauce and Pignoli Ricotta

SIGNATURE DESSERT:

Classic Sundae with Chocolate and Vanilla Ice Cream, Cherry Framboise, Bananas, Candied Almonds

GIFT CERTIFICATES:

Available online and by phone

CREDIT CARDS:

MasterCard – VISA – American Express

WEB SITE:

www.purefoodandwine.com , www.oneluckyduck.com